It is hard to imagine a week going by without hearing about a new app in the healthcare industry. It makes sense, though. As mobile devices become more sophisticated and better protected (was anyone else’s mind blown when Apple launched fingerprint...
Read MoreYou’re Invited! Webinar: New Rules for Engaging Your Audience Amid Regulatory Changes
In Healthcare, communication is uniquely challenging. In addition to HIPAA compliance, you need to make sure to abide by the Telephone Consumer Protection Act (TCPA) regulations. The mPulse Mobile team is pairing with TCPA compliance legal experts...
Read MoreIn Light of Increased Litigation, Best Practices for Consumer-Focused Mobile Engagement
With mobile phone ownership skyrocketing to 94% of adults and text-message read rates at 98%, engaging healthcare consumers via mobile is no longer an option – it’s a business imperative. Yet changing regulations and increased litigation related to...
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