--- title: Maximizing HRA Completion Rates for Dual Eligible Members description: Access this webinar for an in-depth conversation on driving higher Health Risk Assessment (HRA) completion rates among D-SNP members. image: https://go.mpulse.com/hubfs/AdobeStock_304354738-1.jpeg --- [![mPulse Logotype Blue](https://go.mpulse.com/hs-fs/hubfs/mPulse%20Logotype%20Blue.png?width=955&height=212&name=mPulse%20Logotype%20Blue.png "mPulse Logotype Blue")](https://mpulse.com/) - [Products](https://mpulse.com/products/) - [Solutions](https://mpulse.com/solutions/) - [Resources](https://mpulse.com/resources/) - [Company](https://mpulse.com/company/) [Request a Demo](https://mpulse.com/request-a-demo/) # Maximizing HRA Completion Rates for Dual Eligible Members: Strategies for Success #### On-Demand Webinar Access this webinar for an in-depth conversation on driving higher Health Risk Assessment (HRA) completion rates among Dual Eligible Special Needs Plan (D-SNP) members. With over 1,300 dual-eligible plans and increasing regulatory scrutiny, HRAs have become essential for identifying member needs, informing care coordination, and improving STAR ratings. Yet, dual-eligible populations face unique engagement challenges—from digital access barriers to trust issues and administrative fatigue. In this session, we’ll explore real-world strategies and data-driven approaches to improve HRA completion and deliver better outcomes, including: - Key barriers to HRA completion—and how to overcome them. Best practices for personalizing outreach and optimizing timing across digital, phone, and mail channels. - How to simplify the HRA experience while meeting CMS, HEDIS, and SDOH data requirements. - Using insights from successful health plans to boost digital adoption and streamline member engagement. - Prepare for the 2026 CMS rule and transition to an integrated HRA strategy. This session will equip your team with actionable strategies to close gaps, improve care, and align with evolving CMS expectations. #### **Who Should Attend:** Medicare and Medicaid health plan leaders, care coordinators, compliance professionals, quality improvement teams, and digital health strategists. ![AdobeStock\_304354738-1](https://go.mpulse.com/hs-fs/hubfs/AdobeStock_304354738-1.jpeg?width=1000&height=667&name=AdobeStock_304354738-1.jpeg) ![JENNIFER JOLLEY ROUND](https://go.mpulse.com/hs-fs/hubfs/JENNIFER%20JOLLEY%20ROUND.jpg?width=230&height=228&name=JENNIFER%20JOLLEY%20ROUND.jpg) #### Jennifer Jolley PDHI CEO ![MCCREA- ROUND](https://go.mpulse.com/hs-fs/hubfs/MCCREA-%20ROUND.jpg?width=230&height=230&name=MCCREA-%20ROUND.jpg) #### Lauren McCrea PDHI Head of Marketing ![Reva Sheehan circle headshot 2024](https://go.mpulse.com/hs-fs/hubfs/Reva%20Sheehan%20circle%20headshot%202024.jpg?width=540&height=540&name=Reva%20Sheehan%20circle%20headshot%202024.jpg) #### Reva Sheehan mPulse Sr Director, Customer Insights ## About mPulse mPulse, a leader in digital engagement and communications solutions for the healthcare industry, is transforming consumer experiences to deliver better, more equitable health outcomes. By combining AI-powered analytics, omnichannel outreach, and digital health navigation technology, mPulse creates personalized health journeys and provides advanced insights to facilitate collaboration across the healthcare ecosystem. 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