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Opening the Playbook

Lessons Learned from Three Months of COVID-19 Member Communications

Access the Webinar

When COVD-19 hit in the early part of 2020, the world shut down, panic swept through, and the healthcare industry became a leader on the forefront of this battle.

Hospitals, health systems, providers, and health plans all become lifelines for millions of people in the country for support, guidance, and life saving resources.

This webinar tells the story of how one plan, Inland Empire Health Plan, reacted with their own rapid-response program to outreach to their members and provide resources and support in a meaningful way.

Watch this webinar to learn how this program:

  • uncovered social isolation challenges their members were experiencing
  • provided tailored support to their medicare and disabled member population
  • utilized new ways of communicating, including fotonovals
  • and delivered real world outcomes with impact on real lives