---
title: "Watch The Webinar: Frictionless Healthcare: Fueling Behavior Change"
description: By understanding the intricacies of human behavior, we can design programs that adhere to these principals to gain a deeper level of engagement.
---

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# Frictionless Healthcare: Fueling Behavior Change

#### Watch Part 1 of the Frictionless Healthcare Webinar Series

### Access the Webinar

Behavioral science is the psychology behind the decisions people make in their daily lives. Leading brands have used behavioral science and economics to drive revenue growth and customer satisfaction for decades.

Now, it’s healthcare’s turn.

By understanding the intricacies of human behavior, we can design solutions and programs that adhere to these principals and techniques to gain a deeper level of engagement and understanding from health consumers and truly drive action among them.

![frictionless healthcare part 1 image email header](https://go.mpulse.com/hs-fs/hubfs/frictionless%20healthcare%20part%201%20image%20email%20header.png?width=1136&height=500&name=frictionless%20healthcare%20part%201%20image%20email%20header.png)

![EdenBrownell](https://go.mpulse.com/hs-fs/hubfs/EdenBrownell.png?width=675&height=429&name=EdenBrownell.png)

#### Eden Brownell

 Director of Behavioral Science 

<https://www.linkedin.com/in/edenbrownell/>

**Expertise**: Behavioral Science, Sociology / Anthropology, Psychology

![greg-gould600](https://go.mpulse.com/hs-fs/hubfs/greg-gould600.png?width=830&height=525&name=greg-gould600.png)

#### Greg Gould

 Senior Solution Engineer 

<https://www.linkedin.com/in/greggould2016/>

**Expertise**: Engagement Strategy, Health Communications, Behavioral Science

## About mPulse

mPulse, a leader in digital engagement and communications solutions for the healthcare industry, is transforming consumer experiences to deliver better, more equitable health outcomes. By combining AI-powered analytics, omnichannel outreach, and digital health navigation technology, mPulse creates personalized health journeys and provides advanced insights to facilitate collaboration across the healthcare ecosystem. With over a decade of experience and more than 4 billion consumer-related transactions annually, mPulse is the trusted health experience and insights partner for over 450 healthcare organizations.

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