---
title: "Watch Now: Leveraging SMS for Health Plan Outreach"
description: Watch the on-demand webinar to learn SMS outreach best practices and foundational strategies for effective healthcare communication.
---

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# Leveraging SMS for Health Plan Outreach

## Access the Webinar

Watch the on-demand webinar, Leveraging SMS Health Plan Outreach: Foundational Use and Best Practices, with mPulse's Chief Marketing Officer, Brendan McClure, and Senior Solution Design, Greg Gould, as they help inform health plans how to navigate SMS practices.

### Watch to Learn About:

- What makes for good and bad text message experiences for your members
- The cost of not doing prior express consent
- Best practices for avoiding missed opportunities to connect with your members, boost CTA's, & dispel TCPA myths

![leveraging SMS in NY landing page-2](https://go.mpulse.com/hs-fs/hubfs/leveraging%20SMS%20in%20NY%20landing%20page-2.png?width=1200&height=400&name=leveraging%20SMS%20in%20NY%20landing%20page-2.png)

## Featured Outcomes:

 228%

Improvement in AAP measure

 22PP

increase in redetermination rates

![greg-gould600](https://go.mpulse.com/hs-fs/hubfs/greg-gould600.jpg?width=600&height=600&name=greg-gould600.jpg)

#### Greg Gould

 mPulse  
Sr. Solution Design 

<https://www.linkedin.com/in/greggould2016/>

![TB059799PreferredEditLowNoise - Brendan Headshot](https://go.mpulse.com/hs-fs/hubfs/TB059799PreferredEditLowNoise%20-%20Brendan%20Headshot.jpg?width=1500&height=2000&name=TB059799PreferredEditLowNoise%20-%20Brendan%20Headshot.jpg)

#### Brendan McClure

 mPulse  
Chief Marketing Officer 

<https://www.linkedin.com/in/brendan-mcclure-33378a9>

## About mPulse

mPulse, a leader in digital engagement and communications solutions for the healthcare industry, is transforming consumer experiences to deliver better, more equitable health outcomes. By combining AI-powered analytics, omnichannel outreach, and digital health navigation technology, mPulse creates personalized health journeys and provides advanced insights to facilitate collaboration across the healthcare ecosystem. With over a decade of experience and more than 4 billion consumer-related transactions annually, mPulse is the trusted health experience and insights partner for over 450 healthcare organizations.

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###### SOLUTION BY ENGAGEMENT

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